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Pay-Per-Click advertising (PPC) is an internet marketing strategy you simply can’t ignore in today’s competitive market. As a beginner, in the learning process, it is important to keep an open eye for the PPC mistakes to avoidIf you are not a web expert and are looking to have your site ranked on Google to bring new traffic to your site, then perhaps a Google Adwords PPC campaign is for you.

Want to know how to get started with your pay per click advertising campaign? Wordstream sharing tips for Adwords success in the infographic given below.

pay per click advertising
Bottom Line: An underlying science to creating effectively paid advertisements requires thorough keyword and demographic research, strategic bidding, and compelling ad copy to get someone to click.

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